When it comes to creating a memorable Christmas display, one question often comes up: should you choose a traditional festive scheme or a contemporary design? The answer depends on the experience you want to create for your visitors.

Traditional displays

Traditional displays are a fantastic choice if you want to create a timeless experience that sparks nostalgia and excitement in your visitors. The classic combination of red and gold holds bold elegance that brings a touch of warmth to your location in the coldest of days.

Case study: Chantry Place

Our Flying Reindeer display at Chantry Place, Norwich, brilliantly showcases the magic in a traditional Christmas display. Featuring stunning light-up gift boxes, flying reindeer, and elegant white, red, and gold decorations, the scheme beautifully captured the essence of a timeless Christmas scheme. The centrepiece, a spectacular 8-metre LED Christmas tree, stood tall alongside Santa’s sleigh, offered an inviting and exciting photo opportunity for visitors.

 

Contemporary displays

Contemporary displays are a brilliant choice if you want to create a scheme that steps outside the box. From bright colours to geometric shapes, contemporary displays allow you to add your brand’s personality to the space and create an experience your visitors won’t get anywhere else.

Case study: Manchester Arndale

Our vibrant display at Manchester Arndale was designed to reimagine classic Christmas nostalgia with a futuristic twist. This stunning scheme transformed the centre into an unforgettable festive destination, filled with bold features and modern Christmas essence. Taking centre stage was an impressive 16ft Santa’s Sleigh, surrounded by glowing light-up reindeer motifs, shimmering iridescent stars, and a range of dynamic illuminated elements that created a dazzling atmosphere from every angle.

When it comes to choosing between a traditional or contemporary display, there’s no right or wrong answer, it is simply what fits best for your brand and audience. Unsure which route to go down? Contact our team by clicking here and we will be able to help.